Film Marketing Research

1. Film marketing: film marketing is enhancing your films production revenue using things such as posters, billboards, magazines, trailers, internet and newspapers.
2. Film posters are posters which advertise a film, a film poster will have when the film is being released, what the age rating is, the films name, a picture with the main characters on, a slogan. examples of these are: 

3. A film trailer is a short clip that advertises a film, it tells you about all the information about it like the name when  it is being released, a slogan and different bits from the film to advertise it. If it was a action it would have explosions and shooting; if it was a comedy it would have funny clips. I have recently seen a trailer for Twilight because it is a action romance so it had action scenes and fighting and then had scenes of affection  to show the different scenes of the film.

4. Film merchandise are things like posters, t-shirts, cups and mugs, CD's, toys. Film merchandise help to advertise films and bring in more money.

5. A film website is a website that has information on a film and puts clips and things about it to make people want to see it and show them more information then a poster and a trailer. the website would contain information on the story and information about it.

6. Film companies are using mobile phones to advertise there films by using apps on iphone blackberrys and other smart phones. on blackberrys some dvd's come with scans that you can use to go on a link to a film website. There are apps on smart phones that tell you about new releases and when they are out. Orange have an app that you can go on to see what films are coming out and information about them.

7.                                                                       

 

The title of the film shows that it involves gore and it is an action film by the way it uses the colour red to symbolise blood and gore. The slogan suggests that they are going to have glory like an army and that they are soldiers. The colours are red and dark to suggest blood and violence in the movie, The font is like blood is dripping off of it and it is bold. the images are people falling off a cliff and being killed. The actors name are in small print under the title.